Local News Next Louisville

Six More Arena Sponsors Announced

By Rick Howlett

The Louisville Arena Authority has lined up more sponsorships for the new facility at Second and Main Streets.

Officials announced Monday that partnerships have been signed with Woodford Reserve bourbon, Kentucky Ale, OfficeWare, E.ON U.S, Klosterman Bakery and JBS Swift.

Woodford Reserve and Kentucky Ale will have their names attached to a lounge and sports bar in the arena; the others will have signage throughout the facility. OfficeWare will also provide copiers and printing services.

Arena Authority Chairman Jim Host says the latest deals are worth $4.6 million.

“There are still a number of signs to sell. There are still a number of naming opportunities inside to sell. But we’re much further that I ever thought we would be at this point,” he said.

So far the authority has secured about $44 million in sponsorships, including a ten year, $13.5 million agrement to name the arena the KFC Yum! Center.   

The facililty is scheduled to open in November.  

(Photos by Linda Doane/Louisville Arena Authority)

Local News

Arena Authority Postpones Sale of Bonds

The Louisville Arena Authority has postponed the sale of 360-million dollars in bonds. The check presentation had been set for today.

The special meeting was delayed when Moody’s credit rating agency put the company insuring the bonds on credit watch – meaning its credit rating could be downgraded. That temporarily halted the closing of the deal for the downtown arena project. Arena Authority Chairman Jim Host says he remains confident in the bond insurer – Assured Guaranty.

“The issue – I think – is the fact that Moody’s has a problem with the whole insure industry. It doesn’t have to do with Assured as much as it has to do with the industry,” says Host.

Host says bond underwriter Goldman Sachs has confidence the deal will go through and another meeting has been set for next Wednesday. If that doesn’t happen, Host says they have backup plans, but would not disclose them.