Two options remain in the online vote for a new brand for the city of Jeffersontown.
To help create a new image for Jeffersontown, city officials put four options for a new logo and four options for a new name for the Bluegrass Industrial Park online last month. They let anyone vote for logos and names and eliminated the least popular options after each round of voting.
Economic Development Director Mike Kmetz says the level of participation was surprising.
“We’ve had a phenomenal response,” he says. “I’m really encouraged. Especially when we were down to three, in those off weeks, the week before Christmas and the week between Christmas and New Year, we still had nearly 500 folks log on and give us their opinions.”
Two options remain for a logo and name. Voting will continue through January 17th. Kmetz says the winning logo and name will likely be used in the future, though it’s not guaranteed.
“Well it certainly needs to be approved by city council, by the mayor and city council, but I anticipate that will be the chosen venue,” he says.