BBB Launching New Ratings System

by Rick Howlett on January 5, 2009

The Better Business Bureau will launch a new ratings system for businesses Tuesday.

Charlie Mattingly with the bureau’s Louisville office says the new, nationwide letter grade system will replace the less-detailed scale of “satisfactory” or “unsatisfactory.”

He says it’s been test-marketed in other parts of the country.

“There have been about five Better Business Bureaus that have been testing the ratings scale for the past three years, and there’s been a lot of work gone into trying to be sure it’s as objective and comprehensive as possible,”  Mattingly said.

Mattingly says the letter grade assigned to each business takes into account a company’s complaint history, how it responds to complaints, how long it has been in business and other background information.

The ratings will be posted on the bureau’s website,




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